Launching Global Boba, Aimia's latest brand

Our client Aimia Foods for Professionals approached us for help launching their newest brand, Global Boba. Bringing the bubble tea phenomenon into venues, Global Boba's mixology kit has all the essential items operators need to easily add bubble tea to their menu. We set up a trial for this kit at Swindon's first Instagram café, Sugar Shack. See the case study below to find out how they got on with Global Boba...

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